Retargeting & Dynamic Product Ads
Bring back the people who already showed intent. We build full-funnel retargeting on Meta — from abandoned-cart Dynamic Product Ads to engager and video-view audiences — to recover lost revenue and lift conversion rate.
What We Do
Funnel Segmentation
We segment audiences by intent and recency—viewers, add-to-carts, initiated checkouts, past purchasers—and message each stage differently. The closer to purchase, the sharper the offer and the higher the priority.
Dynamic Product Ads
Catalog-powered ads that show users the exact products they viewed or added to cart, automatically. DPA is the highest-efficiency play on Meta for any store with a product feed, and we keep the catalog and events clean so it fires reliably.
Abandoned-Cart Recovery
Timed, capped sequences that recover checkouts without harassing people. We layer urgency and, where it fits, incentives—then measure incremental revenue, not just last-click.
Frequency & Exclusion Control
We cap frequency, exclude recent converters and rotate creative to prevent fatigue—so retargeting stays profitable instead of burning audiences and goodwill.
Expected Results
Retargeting Audiences We Build
Catalog DPA
Dynamic ads showing the precise products a user browsed or added to cart, driving the strongest efficiency on Meta.
Site & Pixel Audiences
Visitors by page, recency and value, with tailored messaging per segment from product viewers to checkout abandoners.
Engagement Audiences
People who engaged with your page, posts, Reels, video or lead forms—warm prospects who never reached the site.
Customer Re-engagement
Win-back and cross-sell campaigns to existing customers using Customer Lists, increasing lifetime value.
Ready to grow with Meta Ads?
Tell us your goals and current setup — we'll come back with a tailored plan.